We were pretty excited when a Melbourne donut company asked us to develop their new brand from the ground up, because of course, we love to sample the products that we're engaged to take to market!
As part of this process, we worked through a brand strategy to help us understand their unique business and goals, inform us of their target market, and develop their brand name, tagline and logo. From there, we were able to develop a style guide, brand collateral and website design ready to take the product to market.
What we did:
Brand strategy, brand name, positioning line, logo development, style guide, brand collateral and a website.